The Crepe Truck Philly

This project focuses on rebranding an existing small business. The business I chose is a food truck called The Crepes Truck Philly. The Crepe Truck Philly is a food truck that services different crepe flavors, focusing on two categories sweet and savory crepes, a traditional European pancake. The Crepes Truck has been around at Temple since 2013. 

Art direction Rodd Whitney

Deliverables Branding, Packaging

Original branding

Rebrand

Brand Book

Process

Some